Yesterday i blogged about Heinz new ad by BBDO. Due to an even larger quantity of complaints Heinz have decided to pull the ad 4 weeks short of its release time.
In my opinion the Ad itself did take the "gay" issue a tad far - the same message could have been conveyed without the kiss. Still the ad has got alot of PR - and all PR is good PR right? I defo will notice Heinz when i next walk into store...Will you??
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